Currently, Italy's annual automotive production is less than 800,000 vehicles. Italy's Industry Minister Urso previously stated that to maintain Italy's automotive industry amid the transition to electric mobility, Italy needs to produce at least 1.3 million vehicles annually, including 1 million passenger cars and 300,000 commercial vehicles.

Italy has already negotiated with its largest automaker, Stellantis, hoping the company will restore its annual vehicle production in the country to 1 million passenger cars and commercial vehicles by 2030, a level last achieved by Stellantis in 2017.

Sources revealed that Chery Automobile is currently the "most interested" and the most heavily bet-on automaker in Italy. If negotiations succeed, Chery would become one of the first Chinese automakers to have production facilities in Europe, intensifying competition with local traditional automakers, especially in the electric vehicle sector.

Industry experts suggest that establishing production capacity in Italy or Spain, where electric vehicle sales are relatively low, would align with Chery's strategy of simultaneously selling internal combustion engine, hybrid, and pure electric vehicles. The company plans to launch the Omoda and Jaecoo brands in all major European markets. By the end of 2025, Chery plans to introduce three hybrid SUV models for each brand to serve different regions in Europe.